Sample topics

I am prepared to present
on a range of topics, from the basic elements of clear, concise writing to
broader issues of emphasis and style. My goal is to help workshop
participants apply these principles and techniques to the types of writing
they do on the job. Here's an example of
topics covered in three half-day workshops.
Workshop format
I can present my workshop in any format you like: a series of three, five,
or seven half-day programs, or some variation thereof. You also may want me
to offer a follow-up series, perhaps six months after the initial series, to
reinforce the writing principles covered and to monitor participants’
progress. Whatever your preference, I will tailor my workshop to meet the
particular needs and interests of you and your staff.
I design my workshop to
make the most of the time I have to work with participants. Before we meet,
I ask them to read my article,
“Good Writing for Good Results: A Brief Guide
for Busy Administrators,” which appeared in The College Board Review.
My article provides a general introduction to effective on-the-job writing
and includes a self-assessment exercise for participants to do before the
workshop. Then, to extend the process of learning and development beyond the
time we spend working together, I provide participants with a recommended
reading/resource list and I help them formulate a one-month self-improvement
plan.
To
ensure that my workshop is an active learning experience, I engage
participants in a series of entertaining and useful writing exercises. These
exercises include composing brief memos, revising sentences, examining case
studies, and editing excerpts from samples of their own writing.
Fees, costs, and
materials

My fees are based not only on the time I spend presenting but also on
several days’ work preparing materials and providing individual assessments
of each participant’s writing. (I invite participants to submit samples to
me before each workshop for my review.)
Materials, which I ask you to provide, include photocopies of my
workbook (approximately 120 pages for
a three-part program) and three-ring notebooks or binders. In addition, I
will provide participants with copies of the University of Minnesota
Style Manual, an easy-to-use, quick-reference book, at cost for $4
each. To promote long-term and continuing improvement, I also can provide
participants with copies of my collected columns, Writing by Wilbers,
for $10.65 each, enroll them in my email course,
“Better Writing in Six Weeks,” for $49 per
participant, and provide six weekly review lessons for $600.
Participants have praised
my workshops and training seminars for their positive and constructive tone,
their liveliness, and their practicality. Custom Research Inc., one of my
longtime clients and winner of the prestigious Malcolm Baldrige Award,
describes my workshop as being “among the best received trainings we have
offered.” According to CRI, “Everyone – no matter what their writing style
or skills level – has come away with ideas on how to build on their
strengths and improve their writing.”
What I believe sets my
program apart from others is the breadth of my experience, the liveliness of
my presentation style, and the emphasis I place on urging participants to
follow through in practicing and applying the techniques encountered in the
workshop. In addition to helping participants formulate the self-improvement
plan mentioned above, I invite them to read my column, and to consult my Web
page on a regular basis. My reason for emphasizing the importance of
follow-through is obvious: Long-term improvement requires long-term
attention and commitment.
If you would like more
information, please send an email to me at
wilbe004@umn.edu.
For information about my background, clients, topics, and formats, please
see
contents.